Lorenzo Gutierrez
Lorenzo Gutierrez is a digital marketing consultant and certified Google Partner. Lorenzo has been working in the industry for over 10 years and focuses on data driven results.
Friday, January 15, 2021
Google Adwords Expert Lorenzo Gutierrez
Google ads expert with deep experience in running campaigns for a number of companies. If your looking for the best in the business then give Lorenzo a contact to see how he can help.
Sunday, December 20, 2020
Email Marketing Software Tools
Here we are listing the top 10 email marketing software services, I hope this will definitely help you in picking the right software.
https://lorenzogutierrez.net/2020/12/email-marketing-software-tools-services/
Thursday, December 17, 2020
The Best SEO Tools for 2021
Our list includes 3️⃣0️⃣+ extensions and Tools (including a couple of extensions for WordPress).
For your convenience, we divided them into categories: 1️⃣Content Optimization 2️⃣Internal Optimization 3️⃣Keyword Search 4️⃣Search Engine Ranking 5️⃣Technical Optimization 6️⃣Link Building 7️⃣Versatile extensions 8️⃣Other extensions
Tuesday, June 23, 2020
How a Digital Marketing Strategist Can Help
A digital marketing strategist can help your business grow in a number of ways.
Below are some of the top ways I think they can help.
- They can help create an effective marketing strategy.
- They can help optimize your website for search engines SEO. Better SEO means better Google rankings.
- They can create a content calendar for content marketing. A content calendar lays out the plan on when posts are scheduled to be published.
- They can run digital marketing ads on Facebook and Google.
- They can optimze your website for conversions. Instead of paying for more ads optimize and leverage what you already have.
- The can setup a chatbot in your website. This helps get the conversation started on your website with your potential customers.
- They can help with reputation management so that when someone searches for you online you look good. Read more here.
Tuesday, March 10, 2020
Proven Inbound Marketing Examples that Get Customers
What is inbound marketing and how does it work? Let’s find proven inbound marketing examples that get customers.
Proven Inbound Marketing Examples that Get Customers
Sunday, March 8, 2020
5 Best Marketing Ideas for Healthcare Organizations
Marketing is the key to selling a business’s products and services, including the healthcare sector. It is significant that the marketers keep up with the latest technologies and strategies that emerge in the market if they wish to meet their targets. Medical offices and healthcare organizations must come up with suitable approaches that include a presence on the internet. Here are five effective healthcare marketing strategies that can help your healthcare facility to attract more patients:
5 Best Marketing Ideas for Healthcare Organizations
Tuesday, March 3, 2020
Healthcare Marketing 101
Healthcare organizations consist of clinics, hospitals, dental offices, and more. They are important and vital to society. When you are injured or need to seek a medical professional you want to get professional and prompt treatment locally.
Healthcare marketing is the process of marketing your practice, hospital clinic to acquire new patients and grow your business. The reasons you might want to engage in healthcare marketing is because the healthcare industry is competitive. If you want your business to keep up with the competition and not get left behind you need to engage in healthcare marketing.
There are different channels where you can market your health are organization. You can do traditional marketing or digital marketing. Most organizations opt for a hybrid of both or just focus on digital marketing because it is so effective.
Common traditional marketing techniques for healthcare organizations are:
- TV Ads
- Radio Advertisements
- Print Advertisements
Common digital marketing techniques for healthcare organizations are:
- SEO
- Email marketing
- Social media marketing
- Content marketing
- YouTube marketing
- Google Ads
- Programmatic Ads
Digital marketing in my mind gives you the best results. With digital marketing, you can track your results and this is something that is hard to do with most traditional advertising methods. Think about it if you are running a TV or radio ad how difficult it would be to track ROI?
Read our healthcare marketing pages:
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