In this article, I am going to
discuss actionable content marketing tips that work in 2020. For expert
content marketing services go here.
1. Make
sure to check for grammatical errors
This is important no on want to
read content that is misspelled and it makes you look unprofessional.
2. Focus on actionable content
People want to read content that is
actionable. Actionable content means that people can take action and do
something with it. Such as improve a skill or learn how to do a particular
task.
3. Give away free value
Don’t hold back what you know. By
giving away free value in your content your readers will be able to trust you
and know you are the true expert. Don’t worry about people reading and doing it
themselves these are not the people you want to focus on. You want to focus on
the people who have money to spend to get this done right. Most are willing to
do the second to save time and money.
4. The bigger the content the
better the performance
Studies
have shown that larger content performs better. So, try to aim for 2,000 words plus
some of my articles I even go over 4,000 words.
5.
Optimize your h tags
Your h tags are also known as your
headings. H tags can be in h1,h2,h3,h4,h5. These all send signals to Google on
what your site is about. You want to include your appropriate keywords in this
area. Try not to overdo it or stuff keywords but make it sound natural.
